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An eCommerce sales funnel refers to a potential customer’s journey from being a prospect to a loyal customer. It starts at a stage where your prospect is probably unaware of your products or brand. And ends at a stage where the customer makes repeat purchases and refers your brand to other buyers. Optimizing every step
Customer retention is an ability that businesses use to maintain their clients. It includes various strategies and plans that work to meet the customer’s demands. This leads to repeated buying and long-term relationships. Customer retention revolves around maintaining a strong and stable customer base. This strategy is different from concentrating on attracting new customers. Effective
What makes a good logo? Depending on who you ask, you’ll get different responses. Marketers also have tried out different methods over the years in order to create a stunning logo design that can catch their audience’s eye. However, one untapped aspect to consider when creating your logo is UX design. While UX is mainly
Are you running an e-commerce business and concerned about why your conversion rate is dropping day by day? As we all know, shoppers’ buying decisions depend on the site interface and eye-catchy product photos. That’s why the top branded websites focus on great product photography and establish transparency by offering simple UI/UX. Want more explanation:
Are you concerned about making your product user-friendly and meeting the needs of your target audience? If so, pay close attention because this is where UX data comes into play. UX data holds immense significance in product development as it provides valuable insights into how users interact with your product or service. These insights enable
Conversion rate optimization is an area where you cannot read enough advice and tips. After all, there is always more to learn. We’ve already covered CRO best practices a lot on our blog, and we bring it up year after year, as we always find new tips and ideas for you and for your website.
Have you ever wondered how you could find out more about what your visitors experience on your website? I’m sure your answer to that is YES if you clicked on this article! In this article, you will learn why it is important to find the best session recording tool to efficiently maintain the performance of
Does your online store have a landing page? If not, it might be time to build one. A good landing page boosts brand awareness, captures lead information, and drives sales, among other benefits. Plus, it’s an opportunity to spotlight your products or services and guide customers where you want them to go. WordStream says the
In the last ten years, digital marketing has advanced. Businesses have had to adapt to a changing environment. From the emergence of social media to the introduction of programmatic advertising, they had to remain relevant and successful. What, though, does the future of digital marketing hold? This article will look at some new trends to
Are you struggling to convert visitors into customers on your e-commerce website? Are you experiencing high bounce rates and abandoned carts? If yes, then you are not alone. Many online stores face similar challenges that prevent them from achieving their sales goals. E-commerce business is very customer-centric. Your online store can make profits only when