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With there being an infinite number of businesses nowadays, both online and not, it is essential for your brand to stand out to achieve success. You can earn some success level without being niche, especially if your product or service is highly sought after. Yet, niche branding can make your brand easily identifiable and push
Did you know that 86 percent of senior-level marketers agree that it is crucial to create a cohesive customer journey across all touchpoints and channels? However, in our ever-evolving digital world, the classic AIDA model and the linear buyer’s journey are just simply not enough. Customer expectations are assuredly going through a considerable transformation. Can
With more than one billion devices all over the world, Apple is one of the biggest technology companies that have the power to make any idea or design mainstream. But do they know everything about user experience and user interface? In this article, we will take a look at Apple’s overall website statistics, the multifunction
It’s already 2021 and a lot has changed in the world of SEO in 2020. Ranking a website in Google is not going to be easy if you follow the same old SEO tactics. There are thousands of websites writing about SEO tips and tricks but you will not get any results if you follow
Most businesses often begin small, which is where Shopify excels the most since the platform provides easy-to-use solutions to drive growth. When it’s time to drive real growth to your online business, you might have to move outside of Shopify. Shopify has made it easy to integrate with third-party applications, making it possible to enhance
Every year, e-commerce is rising bigger and bigger. It has become a major force in the global economy. The online market is expected to develop by 56% by 2020. While other traditional markets are expected to rise by just 2% in the same period. It’s necessary for companies to develop a solid online marketing strategy.
With the summer in full swing, we are all looking forward to our summer holidays. Whether it’s lying on a beach all day or spending the vacations actively, probably the last thing most vacationers will be thinking about is spending money online. As the temperature soars, the e-commerce sale rates will cool off. That is
Can we take a second to acknowledge the fact that online business is considered as one of the most profitable ventures – all thanks to opportunities in the e-commerce realm? As a result, more and more companies are found taking advantage of several platforms like WooCommerce, BigCommerce, Magento, Shopify and so more. While conducting any
Online marketing has changed. Gone are the days where you have to submit your website to multiple websites to get backlinks. The problem with the old way of marketing is the lack of human element in the process of promotion. This is different from referral marketing that runs based on the recommendations of people. The
The failure or success of any online brand in the current times depends upon the e-commerce platform it works upon. Amidst a plethora of e-commerce platforms, the two most sought-after ones are Shopify and Magento. These two platforms often get rutted against one another but in reality, these are very different from each other. In this