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Have you ever visited a website for some reason, but instead of finding what you came for, you ended up on a 404 error page? If your answer to this question is yes, ask yourself how you reacted to this, or what was the first thing that came to your mind about the website in
Being an eCommerce business owner or marketer, you know how hard cart abandonment can hit your confidence! Potential buyers habitually tend to back out after proceeding to the payment page. It’s natural to wonder why the sale didn’t convert, or what made the visitor change the purchase decision even after adding the item to the
Driving traffic to your website is great, but the real buck-maker lies in a website’s capability to retain customers and drive conversions. It can happen that, you have high traffic but you only notice a few conversions. Many factors influence these revenue-scaling activities – from web design and web content to user experience. Thus, it’s imperative
Mobile apps are now a key element of any online business strategy. As per the top mobile application development company, an eCommerce mobile app is no longer an option but a necessity. But why are mobile apps so important for e-commerce businesses, and how can you build a mobile e-commerce app that’s designed for success?
As you probably already heard, this year Universal Google Analytics (UGA) will be replaced by Google Analytics 4 (GA4). This may be a source of satisfaction for many and concern for others, as everyone is used to the old Google Analytics interface and usage. The question is if you’re one of those who are not
There are a number of business owners that are struggling with getting more traffic on their online store. They’ve tried just about everything and nothing seems to work. They are looking for an answer to an important question, which sounds like this: What could be the reason if your webshop traffic can’t increase? Any webshop
No matter, whether you are a digital marketer, UX designer, or product manager, you might deal with defining issues and bugs on your website. You can understand the vital role that website optimization plays in the success of your business. But let’s face it – identifying and fixing website issues can be a real challenge.
If you want to understand the mission and the definition of Scrollytelling, then look no further! With the use of Scrollytelling, a long-form story is turned into an interactive experience. By conveying ideas that can’t be expressed in words alone, audio and video material offers a deeper depth of meaning. With this method, you can
Heatmaps are unavoidable nowadays if we want to speak or write something about web analytics. Numerous sites on the internet provide heatmap tools for other businesses who want a 2 or 3D representation of qualitative data. Mostly these are about their users’ habits, to filter the mistakes and make things better. Although other tools must
Every problem is a little different from another. If you ask experts, each of them would say different solutions, but it’s not because they would try to fool you. Since they just analyze the whole process differently. The least I can advise you is to read this more than once, and always try to highlight