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In today’s globally interconnected landscape, businesses are not restricted by geographical borders. It’s because the internet and digital tech let companies reach people all around the world. This means it’s really important to know how lots of different people like to do things, to do well in the global marketplace. That’s why understanding the behavior
In a sense, usability testing is like reviewing a designer’s “draft” through one or more usability testing methods. This phase is critical to a product’s development because it allows bugs to be discovered and fixed. Tests for usability ensure a complete and optimal solution that meets target audiences’ needs. Unfortunately, some designers still skip this
Do you know that currently there are over 4.12 million stores on Shopify? When it comes to opening an online store, Shopify is the go-to platform for businesses. With advanced features and functionalities, it caters to the evolving demands of eCommerce. As the industry continues to grow, Shopify development trends are also evolving to help
The session recording is quite a new formula in the online data-driven revolution that can help businesses fix their mistakes. It only appeared some years ago, but it easily has gained its place on the market. Why? Because it can show you your customer’s journey on your site. Not just single steps. The whole route
Hey there, fellow website owners and digital enthusiasts! Are you looking to enhance your website’s navigation to provide a seamless user experience? Look no further! In this article, we’ll explore the power of heatmap analysis and how it can transform the way you optimize your website for improved navigation. We won’t be discussing the concept
Introduction In the last couple of years, online communities have learned periodically how AI has started to control everything. It is not a coincidence as well-organized artificial intelligence can create many positive effects. Most people haven’t realized that AI had already conquered online platforms before OpenAI launched ChatGPT in 2022. However, they have been learning
In the rapidly evolving world of E-commerce, standing still equates to moving backward. As the digital marketplace continues to burgeon, businesses must actively pursue growth to keep pace and secure a competitive edge. In order to help you grow your company from a little online store to a true E-commerce powerhouse, this article will explain
In the fast-paced world of Ecommerce, the delicate dance between driving conversions and ensuring a secure user experience is a continuous challenge. As businesses, we strive to streamline the customer journey, making it as smooth and enticing as possible to turn casual browsers into committed buyers. This path, often referred to as the ‘conversion funnel‘,
Can we agree that website optimization is essential in the world of online marketing? This is where the website heatmap comes into play, providing valuable insights into how visitors interact with your website. By visualizing data intuitively and graphically, the website heatmap tool offers a compelling way to analyze user engagement and make informed decisions
The rise of e-commerce has shifted the way people shop. Today, online shopping is preferable to visiting brick-and-mortar stores. Buyers can easily find various options, compare prices, and get deals. But video marketing can help you reach and retain your target audience more easily. While e-commerce doesn’t show any sign of wavering soon, video marketing