The secret behind running a successful business and keeping things afloat has good conversation rates. Without optimizing conversion rates, you cannot reach your sales and revenue goals and thus may struggle to keep your business going. Hence, Conversion Rate Optimization (CRO) is usually one of the top priorities for most businesses. But, what does User
Advanced Heatmap Insights: Combine with Other Tools and Differentiation from Eye Tracking
A good heatmap software comes with a toolset that can help you visualize what is happening on your website. Paintings or photos are worth a thousand words and heatmaps are quite similar in nature. They can provide you with an abundance of valuable information you can use to your advantage. However, you still need some
Whether you’re selling products, offering a service, or a little bit of both, it’s likely that you’re always looking for ways to make more sales through your website. The good news is that content marketing can help you improve your SEO, boost your conversion rate, and attract more traffic to your website. In this article,
The conversion rate is the most important digital marketing metric and is often the cheapest way to increase sales. Would you rather attract customers by forking out extra money through expanding your paid promotions, or by optimizing your marketing strategy and website? If you value efficiency and a higher ROI, your answer will be the
With more than one billion devices all over the world, Apple is one of the biggest technology companies that have the power to make any idea or design mainstream. But do they know everything about user experience and user interface? In this article, we will take a look at Apple’s overall website statistics, the multifunction
Conversion rate and ROI are probably some of the most thrown-around words in the world of internet marketing. And rightly so because these metrics are super-important and can determine the entire growth curve of any business. Social media is being widely used as one of the primary sources for generating leads, driving brand awareness, and
Building social proof is a significant marketing strategy every expert marketer should consider for their business goals. This marketing tactic helps you to influence your audience and increase the conversion rate of your website. Social proof is a necessary element that gives credibility to your website. Nowadays, customers have changed their attitude toward online shopping.
It’s already 2021 and a lot has changed in the world of SEO in 2020. Ranking a website in Google is not going to be easy if you follow the same old SEO tactics. There are thousands of websites writing about SEO tips and tricks but you will not get any results if you follow
Most businesses often begin small, which is where Shopify excels the most since the platform provides easy-to-use solutions to drive growth. When it’s time to drive real growth to your online business, you might have to move outside of Shopify. Shopify has made it easy to integrate with third-party applications, making it possible to enhance
The holiday season is here, and with it, the usual yearly increase of traffic on websites, especially on e-commerce sites. To make the most out of the holiday season, there are some things that you should do and some things that you shouldn’t do to increase your traffic. In this article, we will focus on