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A decade ago, the use of artificial intelligence, voice search, and cryptocurrencies sounded like a sci-fi concept. Today, those are inevitable aspects of the digital marketing landscape. With their help, marketers can get the most out of their data, personalize customer experiences, and create data-driven marketing campaigns. To help you stay on top of
Keeping your audience interested in your blogs and getting them to convert is not an easy task. You may create the most helpful, SEO-friendly blog and wait for the magic to happen, but your blog conversion rate may still remain low. Surely, there’s something amiss! Many websites get high blog conversion rates and what they
First off, let us explain what this session recording we are talking about here is. We are discussing a web analytics tool that can help you understand your website visitors better. How? Well, it allows you to record their whole journey on your website, from start to finish. What makes it such a powerful tool is
The most successful brands have always craved a deep understanding of their customers. Why? When brands know their customers, they have the wisdom needed to build long-term customer relationships, solve customer pain points, and enhance the customer experience. But understanding customers is not always easy. With multiple customer datasets to sift through and no unified
We know, that establishing an online business can be hard, growing it may be even harder. There is a certain urgency to eCommerce, the time to go online is now, and currently, the opportunities for virtual enterprises are endless. After that you have created an online presence, the next step is to scale up the
Conversion rate is a statistic to determine how many visitors or prospects turn into paying customers or leads for a business. It’s one of the most important numbers for businesses today, and chances are you’ve been tasked with sending visitors down your conversion funnel. With email, blog, and online ad campaigns becoming more competitive every
A heatmap software is one of the most important website analytics tools you need to get if your goal is conversion rate optimization. Such a tool can be used in many different ways, all for the long-term growth of your online business. Heatmap tools come with a range of features and we are going to
Increasing revenue is a goal sought by many in the e-commerce field. Webshop owners invest a lot in sales, advertising hoping for the best, however increasing conversion rate on your webshop is not as difficult as one may think. Even after reading this article, you will be able to do a lot in order to turn your visitors
ECommerce is one of the thriving industries today. Many business owners start to establish their eCommerce sites hoping to get more customers from the online world. That’s why you could see how massive online stores are on the internet now. It’s safe to say that eCommerce sites have played an essential role in everyone’s lives.
Did you know that there are nearly 3.5 billion active social media users in the world? That is a number that can no longer be taken lightly on the business side. That’s why social media platforms are playing an increasingly important role in the marketing activities of companies, be they successful small and medium enterprises, large