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Conversion rate is a statistic to determine how many visitors or prospects turn into paying customers or leads for a business. It’s one of the most important numbers for businesses today, and chances are you’ve been tasked with sending visitors down your conversion funnel. With email, blog, and online ad campaigns becoming more competitive every
A heatmap software is one of the most important website analytics tools you need to get if your goal is conversion rate optimization. Such a tool can be used in many different ways, all for the long-term growth of your online business. Heatmap tools come with a range of features and we are going to
ECommerce is one of the thriving industries today. Many business owners start to establish their eCommerce sites hoping to get more customers from the online world. That’s why you could see how massive online stores are on the internet now. It’s safe to say that eCommerce sites have played an essential role in everyone’s lives.
Did you know — according to a survey, 98% of customers are dissuaded from buying a product owing to incomplete or incorrect content? In fact, half the shoppers return the product they buy because it doesn’t match the description that went along with it on the e-store. Who knew content could affect your sales to
Introduction As people talk about your business, it’s clear that customers expect better service at every touchpoint. And if you own a website, it’s the best place to optimize your sales funnel for better conversions. It’s always easy to rely on sales numbers to track conversions. But conversion isn’t always on a large scale. It
We all know that content is king, but what is content without content analytics? Marketers today focus on creating high-converting copies that sell their message and help them reach their goals. In addition to, while content creation is a demanding task that requires both creativity and resourcefulness. It means nothing without proper content analysis. Not knowing
So you want to pursue UX design as a career? Are you worried about the future of UX as a discipline or that robots will take your job? Do you want to stay ahead of your competition by eyeing future trends? If you answered yes to any of these questions, this guide is for you!
The COVID-19 pandemic has had a volatile impact on the global economy. While retail sales tanked in the brick-and-mortar set-up, the online business arena saw a phenomenal acceleration. According to a source, at least 85,000 businesses – both B2B & B2C – set up their online stores to capture their niches that have now shifted
2021 is shaping up to be a weird year, probably even more bizarre than 2020. That’s because the impact of Covid-19 and the changes that are happening this year will take effect in 2021. The pandemic has broadly benefited the digital marketing industry, increasing engagement with it, and intensifying competition. There have been drawbacks, too,
Can we take a second to acknowledge the fact that online business is considered as one of the most profitable ventures – all thanks to opportunities in the e-commerce realm? As a result, more and more companies are found taking advantage of several platforms like WooCommerce, BigCommerce, Magento, Shopify and so more. While conducting any