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Category: UX

UX

Website UX Design Trends for 2018

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There’s no denying the importance of great user experience design in 2018. Top marketers and designers cited user-friendly and user-focused design as one of the top features successful businesses and brands utilized in 2017.  Website optimization technology and UX design that leads to higher conversion rates remain the focus as we head into 2018. Where

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UX

5 Holiday Website Design Tips That You Won’t Regret

e-commerce santa

It is no exaggeration to say that in November and December, there is a shopping event for nearly every week, attracting buyers to online webshops. During these events, it’s surprising to see how many webshops focus solely on the practical aspect of the trade, for example, on the technically well-functioning payment solutions, the navigation structure,

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CRO/UX

Bad User Experience Kills Your Conversion Funnel

illustration of conversion funnels

Online sales are very tempting for many. There is no need for salesmen or employees. Everything can be measured using all kinds of web analytics tools. Things can be automatized and so on. At first glance, it looks very simple: you launch a webpage run a few ad campaigns, and customers are coming champagne bottles

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CRO/UX

5 Usability Tips That Affect Conversion Rates

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Having a webshop that drives traffic is one thing. There’s nothing really special about it. It’s basically opening a store in a crowded part of the town. You fire up your marketing and people start visiting you. How neat is that? Too bad if they do a 180 degree turn and leave without any indication

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UX

7 KILLER Landing Page UX Examples

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It can be a real challenge to create a top-notch landing page. Not only that it needs to be eye-catching, but it also needs to be informative for your audience. If you already own a website, you should know by now how hard it can be to drive quality traffic to it and that’s only the

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UX

How to Build Trust for Chatbots With UX

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This article is a follow-up of the previous: Why Bots are the next Big Bang in UX. I closed the article with the introduction of the onboarding process, to be more specific, the importance of tutorials, which can be summarized this way: “So next time the user talks to the bot, it should be more

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UX

Why Bots are the Next BIG Thing in UX

UI_of_chatbot

I already wrote a whole article on how can you create chatbots without coding experience. As I dug deeper I saw that this topic is far from done. It has so much to offer and it’s interesting to witness a new technology arise. When the Internet was still a newborn, those who reacted in the early

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UX

Design your Chatbot User Experience From SCRATCH

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There’s a lot of buzz around chatbots lately. In fact, some claim that it’s the next big boom in the world of UX. Facebook launched its platform for Messenger, that people consider as an “information bot” rather than a chatbot. Twitter users even managed to “corrupt” Microsoft’s innocent AI chatbot in less than 24 hours.

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UX

What is Data-driven UX?

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When people hear the word “data” , often the following things come to mind: the more is the better objective judgement numbers not innovative When taking the stereotypes mentioned above into web/app development, you can often hear “It seems that we got the same conversion rate even after the new design.. according to the data.”

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