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There is no doubt in the fact that mobile apps have penetrated every sphere of our life, including even some of the innermost recesses of our daily life. Yes, for a modern person living an urban life without mobile apps is unthinkable. From working as a ready to use organizer and productive tool for all-day
User experience (UX) design is one of the main focal points when designing any product. It’s about offering ease of use, accessibility, and reliability to your consumers so they can effortlessly interact with digital solutions. Internet of Things is a rapidly evolving technology taking the world by a storm. It promises to improve, simplify, and
Designing a website that attracts new customers is not easy. Of course, you need to have great content and also having a good inventory on your site is a must. But one of the most important things to a successful and attractive website is the page design. This is, arguably, the most challenging thing to
Microinteractions, which can be as simple as giving Likes to Facebook posts to email notifications to the animation referring to the loading process of a web page, continue to play a significant role in the digital interactions and activities. Without microinteractions, the sophisticated user experience of apps seems to be impossible now. Naturally, microinteractions are
User onboarding is a popular term frequently thrown around within the software industry, but what exactly does it mean? Essentially, user onboarding boils down to the way you teach a customer to use – and love – your product, often before they’ve even committed to it. When done well, user onboarding can: transform a trial
Web design is a huge discipline with many schools of thought. You have those who rely on dark patterns to get users to take action, other organizations swear by brutalism. Don’t forget about material design and minimalism. Whatever school of thought you happen to belong to, there are common web design elements almost every website has. When
Certain products that we use in our lives seem to fit so perfectly, mirroring the feelings that we experience when the final missing block of the jigsaw is found. How in the world are these products so well-designed while, on the other hand, there are some products that only the mere idea of using them
As a business owner, your website is one of your most valuable assets. It’s online 24/7, acting as a representative for you and your business. It is likely one of your most valuable sales team members. Ten years ago, you could have set up a website and let it work on its own. Nowadays, though,
Today, the essence of online marketing is efficiency, and at one point this can only be achieved through the use of properly combined (and mostly tightly integrated) online marketing software. As far as marketing software is concerned, there are now very professional solutions at a low cost. When choosing tools it is important to focus
Session replays have become one of the most common and important tools for solving conversion problems and dealing with funnels on your site. The tools have become very sophisticated in recent years, so much that they even tell you which users have been visiting your site which allows for better segmentation of users as well