Setting up the first website for your small business is a fundamental step – there can be no growth in the modern market without it. After all, this is the digital face of your brand, and you need it to communicate your company’s message effectively to potential customers. It’s the central point of your digital
Indeed, the cover is the first characteristic that one judges. The expressive and impressive traits of the cover make one go through it. Similarly, a unique UX design gathers a large amount of traction. Therefore, if that does not convince your visitors to check out more about your website, you need to boost your conversion rate.
E-Commerce businesses are creating a boom in the world. Every business has ventured into e-commerce. With technology developing rapidly, B2B commerce is intensifying too and gaining popularity in all spheres. Leading e-commerce sites have more than a million customers now, all thanks to their advanced and attractive ways of promotion and doing business. B2B e-commerce
Did you know Why e-commerce security is so important for most startups in the e-commerce world? Do a little in bolstering their e-commerce security even with the increase in the number of cyber-attacks and data breaches in recent times. This article will tell you how security can increase e-commerce conversions while we will also give
Chatbots – are they set to drive mobile apps out of business? It might interest you to find out that the answer to this question is most likely “no.” You see that chatbots and mobile apps may seem similar at first glance, but they are actually very different from one another. They are designed to
Conversion Rate Optimization (CRO) is the vital practice of increasing the number of users on your page that actually convert. Especially when you pay for each click, CRO is key to ensure you aren’t paying for visitors who aren’t making you money. HubSpot reports that only 22% of companies are satisfied with their conversions. This
Predict the Future of Your Online Business? Impossible.. Without Website Analytics
When it comes to business planning and decision making, the demand for the ability to prospect the future is growing rapidly. With business analytics, companies can get an insight into where are they standing and where they are heading. Data and statistical methods make it possible to understand business performance and the expected (impending) impacts.
It is no exaggeration to say that in November and December, there is a shopping event for nearly every week, attracting buyers to online webshops. During these events, it’s surprising to see how many webshops focus solely on the practical aspect of the trade, for example, on the technically well-functioning payment solutions, the navigation structure,
Online sales are very tempting for many. There is no need for salesmen or employees. Everything can be measured using all kinds of web analytics tools. Things can be automatized and so on. At first glance, it looks very simple: you launch a webpage run a few ad campaigns, and customers are coming champagne bottles
As Black Friday is the traditional holiday when it comes to both offline and online shopping, Cyber Monday has shown its true potential by taking half of the crown. It was first announced in 2005, and since then, more and more traffic has been accumulated in electronic commerce. The event first appeared in Canada, but