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What does the term ‘conversion’ stand for? What does CRO mean? If you have not met this concept during Google Ads ad (pun intended), you can still easily figure out the meaning: an event counts as a conversion when a visitor of your website does something desirable. I could also say that he/she is converting
Setting up the first website for your small business is a fundamental step – there can be no growth in the modern market without it. After all, this is the digital face of your brand, and you need it to communicate your company’s message effectively to potential customers. It’s the central point of your digital
Indeed, the cover is the first characteristic that one judges. The expressive and impressive traits of the cover make one go through it. Similarly, a unique UX design gathers a large amount of traction. Therefore, if that does not convince your visitors to check out more about your website, you need to boost your conversion rate.
Conversion Rate Optimization (CRO) is the vital practice of increasing the number of users on your page that actually convert. Especially when you pay for each click, CRO is key to ensure you aren’t paying for visitors who aren’t making you money. HubSpot reports that only 22% of companies are satisfied with their conversions. This
Online sales are very tempting for many. There is no need for salesmen or employees. Everything can be measured using all kinds of web analytics tools. Things can be automatized and so on. At first glance, it looks very simple: you launch a webpage run a few ad campaigns, and customers are coming champagne bottles
Having a webshop that drives traffic is one thing. There’s nothing really special about it. It’s basically opening a store in a crowded part of the town. You fire up your marketing and people start visiting you. How neat is that? Too bad if they do a 180 degree turn and leave without any indication
Taylor Swift’s love life is more complicated than the explanation of “almost surely” and you never know who she is dating at the moment. Being Taylor’s boyfriend is quite an unsteady position actually. The singer herself claims, that she’s a typical woman, who cannot be possessed, and is “designed to be single”. Our website’s sales
“Dear Website Owner! Hi! I’m your customer! Or I would have been if your website hadn’t driven me away. So out of the goodness of my heart I decided to notify you about the mistakes you made. First of all: what’s up with this terrible design? The backdrop is a simple shade of mild purple,
Let’s just say you have a great website and absolutely amazing products to sell. Still, you feel like attracting more customers and increasing your website’s traffic would cost a fortune. How else could you increase your revenue then? Here is a solution to your problem: Have you thought about improving your conversion rate instead? It