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Emails are most valued for the broadness of outreach they offer and their comparative affordability. With the median ROI of 122%, email marketing promises to be the most economically effective among all digital marketing channels. But the reality doesn’t always live up to expectations. There are many ins and outs when launching an email campaign.
We, as human beings, are visual creatures who constantly take in and process information through our eyes. That’s the reason why we should never underestimate the power of product images. Great product images can evoke certain emotions in shoppers, ultimately leading to a purchase. While many factors can influence the decision of your potential customers,
Data is a highly valuable asset for any modern business. It helps businesses understand and improve their processes, thereby saving time and money. But data is meaningless until its conversion into usable information. Data science is the process of mining large sets of structured and unstructured data and determining covert patterns to obtain actionable insights.
When you look at a fancy website that offers good user experience at the same time you might think it probably lacking optimization opportunity. The same goes for ugly sites. They must be sacrificing beauty for SEO. So what should you pick at the end of the day? The Beauty or the Beast? History Back
Modular marketing is a relatively new concept that has started gaining traction in recent years. It’s the process of breaking down your marketing efforts into smaller, more manageable pieces. The idea behind modular marketing is to make it easier for all parties involved — including marketers, salespeople, operations staff, and even customers — to work
Representing the process of planning, creating, and sharing content with a target audience, content marketing is a brilliant way to raise brand awareness, encourage consumers to take action, and increase revenue. But as any good marketer knows, content marketing isn’t a certain, fail-safe method for generating conversions. Posting content that audiences find interesting and valuable
If you’re having trouble increasing traffic to your recruitment website then here are numerous effective methods for increasing website traffic. Let’s begin! A recruitment website is a must-have nowadays. The ability to target the right audience is one of the finest benefits of having an effective recruitment website. Candidates visit a variety of websites, including
As we know the Covid-19 epidemic has unquestionably affected global operations. While it has an impact on the majority of businesses, it has also allowed many of them to branch out into other areas. Also to find new methods to stay competitive. The pandemic had no mercy on the field of digital marketing. What is
There’s a lot of buzz surrounding WhatsApp in today’s age of social media dominance. By using the platform for exchanging personal messages to maintain professional communication, WhatsApp has quickly grown to accumulate around 2 billion active users worldwide. It is convenient and affordable for people to engage in private and secure conversations. With the business
Whether you’re a small business or large, your website will fall short if you don’t leverage social media to drive traffic and brand awareness. Social media is the perfect tool for sparking interest in your brand when potential customers search online. It is one of the best ways to increase exposure and website traffic, but