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2021 is shaping up to be a weird year, probably even more bizarre than 2020. That’s because the impact of Covid-19 and the changes that are happening this year will take effect in 2021. The pandemic has broadly benefited the digital marketing industry, increasing engagement with it, and intensifying competition. There have been drawbacks, too,
Can we take a second to acknowledge the fact that online business is considered as one of the most profitable ventures – all thanks to opportunities in the e-commerce realm? As a result, more and more companies are found taking advantage of several platforms like WooCommerce, BigCommerce, Magento, Shopify and so more. While conducting any
UX writing is a quickly developing occupation that requires knowing how to design digital products using words. Being a UX writer means to create flawless and intuitive user experiences with digital products such as websites and apps. With the current demand for UX writers being very high, a lot of copywriters and content writers are
Mobile payments are fast, safe, and convenient. This is why they have become the most popular way to accept in-person payments. By the end of 2020, mobile payment volume will have exceeded half a trillion US dollars. There is no end to NFC (near field communication) payment growth insight, which is why there is no
In this era of immediacy, your audiences are busier than ever. They prefer a quick, straightforward solution to fix their problem. That is why they do not visit your website just to read flowery prose as they do not have time for that. Your website visitors only read 20% of your content to find the
In today’s world, online business is growing in volume. Organizations need to have a substantial presence in the online world. Corporate businesses want to keep their professional identities intact. Companies wish their websites to be a reflection of them and their professionalism. They also desire their websites to provide a user-friendly experience. For businesses that
New year. New me. At least, that’s what you want for your e-commerce store. Of course, like all resolutions in the new year, it’s easier said than done. If you find yourself struggling with how to bring your website into 2020 and are unsure how to of new ways you can delight your customers, then
Digital marketers have to show their clients and teams that what they are doing is valuable. That’s why they have to do data-based reporting regularly when working in the e-commerce industry. On the one hand, it shows their accountability and performance, which is crucial for long-term client retention and account management. In fact, it’s only
User onboarding is a popular term frequently thrown around within the software industry, but what exactly does it mean? Essentially, user onboarding boils down to the way you teach a customer to use – and love – your product, often before they’ve even committed to it. When done well, user onboarding can: transform a trial
The restaurant industry is currently undergoing a technology-driven disruption, much like it’s retail and hospitality counterparts. The largest two disruptors? Online ordering/food delivery and the injection of new restaurant POS systems and other SaaS tools to help restaurants manage, monitor, and market their business. In fact, online ordering is growing 300% faster than dine-in experiences,